On January 8, Joshua Bohn beat out over a hundred other hopefuls to become Master Model Builder at LEGOLAND Discovery Center Atlanta. A lifelong LEGO lover and five-year brand veteran, Bohn has the Brick Factor to make the LEGOLAND Discovery Center Atlanta experience engaging and fun for guests of all ages.
Through a series of creative LEGO challenges, Bohn displayed great innovation and enthusiasm; he was charged with creating three themed models, all out of LEGO bricks. His animal creation featured a koi fish during feeding. Bohn continued to impress with Atlanta icon The Fox Theatre and then solidified his position as Master Model Builder with an inspired homage to art. His final creation showcased the classic drama faces, symbolizing comedy and tragedy, paid tribute to the classic tale of Romeo and Juliet and showcased the artists’ tools of the trade – an art tablet displaying a masterpiece in progress.
Bohn’s role as Master Model Builder, which will be an essential factor in inserting creative energy at LEGOLAND Discovery Center Atlanta, is two-fold. Not only does he head up the conception and creation of new models throughout the attraction, but he also liaises with young guests to help foster their imaginations and provide a fun, interactive LEGO experience.
“I plan, ultimately, to be a role model for the future generation of LEGO enthusiasts,” said Bohn. “I am excited to help inspire creativity, entertain and laugh alongside them; and to help bolster their knowledge and skill as LEGO builders.”
A lifelong LEGO enthusiast, Bohn has worked with LEGO in its retail division for five years. Here, he honed his building skills and found his niche in interacting with young guests. He has been recognized for excellence in the workplace throughout his career with LEGO and has even been charged with heading up new retail initiatives. With the support of his store leadership, Bohn embarked upon a new journey to become Master Model Builder. His strong base in LEGO building and customer service is a welcome addition to the team.
“My time with LEGO Brand Retail has really helped prepare me for this new adventure,” said Bohn. “I look forward to not only using my building skills, but also to establishing relationships with the visitors to LEGOLAND Discovery Center Atlanta. Sharing stories and ideas is a rewarding part of this job.”
Bohn’s enthusiastic attitude and exemplary work ethic have catapulted him far, even at a young age. At LEGOLAND Discovery Center Atlanta, he hopes to continue to inspire his colleagues.
“I think of myself as an inspiration giver,” said Bohn. “We all have moments when we need some extra encouragement or a little pep talk, and I love meeting those needs. I hope to give my team a little inspiration, and look forward to a stimulating, reciprocal environment.”
Among many sources of his inspiration, he counts his mother and late grandmother as the largest creative influences on his life – as well as the means to his vast LEGO collection and knack for building. Bohn is currently enrolled at Georgia Gwinnett College, pursuing a bachelor’s degree in business administration. He lives in Lawrenceville, Ga.
LEGOLAND Discovery Center Atlanta is scheduled to open in Phipps Plaza on March 17. This will be the third LEGOLAND Discovery Center in the United States. Described as stepping into the biggest box of LEGO bricks in the world, the $15 million, 30,000-square-foot interactive attraction will feature a MINILAND exhibit which recreates landmark buildings in Atlanta out of LEGO bricks, hands-on play areas, a 4D Cinema, master classes from the LEGO Master Model Builder, LEGO rides, and special party rooms for birthdays and other celebrations. This highly interactive and educational 2-3 hour indoor experience is ideal for families with children.
Feature Photo: Jonathan Giles, Becky Mason, Josuha Bohn, Cal Walsh and James Paulding
Credit Firestine Photograph